If you are a beginning affiliate marketer or internet marketer outsourcing is probably not something that should be on your radar at this point for the most part.  Someone who is just starting out should be creating their own content and putting up their own websites and publishing their own blog posts.

The biggest reason for this is to get a really good feel for what each of these processes takes.  You want to know how long something takes and what the basic steps involved in finishing it are or you will never be able to properly price or explain these things to an outsourcer.

There are some exceptions to this.  If you have a very specific vision for a website that you just cannot create on your own or you need some sort of a technical plugin or piece of software created and you just don’t have the skills then it may be your best option to pay someone to create this for you.  Especially if you do have a budget to get started and you do have experience in hiring people.

But essentially, in this article, I am talking about outsourcing things like content creation and link creation.  When will this be something that you should look into.

In my opinion, a good time to start outsourcing content creation and link creation is when you have a steady income – no matter what that steady income is.  When you are bringing in $100 a month or $1000 a month each month, go ahead and take a percentage of that and use it to start outsourcing your content creation or your new website creation or whatever takes the most work for you and whatever makes the most sense to be outsourced in your business.

There are some affiliates that have gotten to the point where they outsource everything and they are just the guy or gal behind the scenes orchestrating all the moving pieces and envisioning the final product.  These are truly super affiliates in that they have built a true business that they do not have  to work in.  They just run it.

This is a business that is truly worth a lot of money because all the pieces are in place an anyone could pick up the business and continue to make money with it without having to do all the work.

This is the kind of thing that you do want to strive for, and if you can take a portion of your profits from the beginning and start learning how to find good outsourcers and how to incorporate outsourcers into your business the faster your business will grow.

So Where Can You Find Good Outsourcers?
Elance and guru.com are great places to look for outsources.  Once you find someone who is good and can finish products to your specifications you may want to try to develop a private relationship with him or her.  This isn’t necessary, but it may work well for your business.

You may also want to ask around in an internet marketing forum and see who comes highly recommended and for what reasons.  Some of these forums may also have a ‘for hire’ section where you can find people advertising their services.  At a forum it is easy to check around and see what other members think of these people so this is a good option.

So let’s talk about other ways that you can get more traffic and hopefully more sales. One way that you can probably easily get more organic search engine traffic very quickly is to write on a trending topic. Pick a topic that is in the news right now and related to your subject matter somehow.

Write a blog post or a website on this topic and get some visitors to it – either by sending out a mailing to your list or utilizing some sort of a mastermind group to get people to come and check out your post. There are a lot of these on Facebook – you just need to find one that you fit in with.  Search for mastermind group or check out the Empowered Tribe (search in Facebook for empowered tribe).  Once some people go to your new page and maybe leave a comment or share it on Facebook Google will take notice and come over to see it and see if they want to index it.

Write on a truly trending topic – Google probably will not have a lot of pages in the index about this subject already and therefore it will send traffic to just about anyone who puts a page up.  If you pick a good topic then it may have a lot of searches for it already and Google could feasibly start sending you hundreds of visits a day within a few hours.

Another way to get more traffic is to do some article marketing. A great way to use article marketing is to write a fantastic resource on a subject that is related to your website, put it up on your website, and then put it up on ease ezinearticles and any other article directories that you like to use. When people choose your article and put it on their website then you automatically get easy links and possibly traffic via your resource box.

This becomes even more powerful if you can find online magazines that need a lot of content and have a lot of readers. Find them and contact them directly and tell them you have articles for syndication. They just need to keep your resource box intact. Once you have a list of online magazines or online content creators who are willing to publish your articles and who have traffic to send you then you have a source of traffic that can become even more powerful than Google.

Continue to look for new people to publish your syndicated content and continue to send your list out new content that they can use. People who publish syndicated content really like it to be long and excellent. Long means between 1000 and 1500 words.  If you are having a hard time finding people to publish your content, maybe ask some people exactly what they’re looking for and tweak your content accordingly.

Use these two methods to get more traffic to your website soon and do more of what works. More traffic doesn’t always mean more sales, but it frequently does. And sales are what we are looking for.

Conversion rates will vary widely based on what you are selling or what kind of traffic you’re getting or what market you are in but none of that matters. 

When you are trying to increase your conversion rates you really are only in competition with yourself. It does not matter what the average industry conversion rate is if there is really a way to measure such a thing.

There is always a way to improve your page and there is always a way to improve your approach. Many marketers like to do something called split testing where they will put up two different versions of the same page and send half their traffic to each version. Then they like to test which page made the most sales.

This can be really hard when you are an affiliate because you don’t always get access to all the statistics that tell you exactly where a sale came from.

There are some ways for you to test your content without split testing though. Let’s talk about those. So if you know that you get a certain amount of visits to your website each day and a certain amount of sales from your website each day you can make one change and monitor your sales for a month to see if it makes any difference. Examples of the kind of changes you may want to make are

1) Change the picture or the positioning of the picture on your sales page

2) Change your call to action.  Instead of saying “buy it here now” try saying something like “click here to see it now”.  

3) Change some of the elements of your sales page like how many times you link to the product or how high on the page you link to the product.

4) Increase the number of funnels to your sales page or add some funnels in to your sales page. What I mean by this is if you are currently linking to your sales page at the bottom of each other page on your website, then maybe start linking to your sales page at the top and bottom of each other page on your website. If you are not currently linking to your sales page from each of your other webpages then start.

Only change one thing at a time and continue monitoring your sales numbers and conversion rates to see what is working and what is not. Don’t be afraid to change something back that just didn’t work. Make a note of it and move on.  Getting more sales from the traffic that you already have is a very worthwhile marketing tactic to pursue. Every increase in conversion rate means you are a little bit better of a marketer and you can take that knowledge and apply it to every other project you start.